I used to start marketing initiatives with great enthusiasm, only to have them sputter out due to lack of follow through. The Gentle Rain process, coupled with Mark's advice, has ensured that I focus on the most important activities and that the initial enthusiasm doesn't turn into ![]()
—Daniel Berger
Financial Services
I am most comfortable when there is a game plan or system to follow. Mark's approach, while flexible to accommodate individual needs, leaves no doubt about what must be done at each stage to keep the business development process moving ![]()
—Shannon Anthony
Human Resources Consulting
We used to spend considerable money on appointment setters, but got nothing. Gentle Rain enabled us to control our marketing ourselves. Now, we are 45% ahead of plan, yet only investing 20-30 minutes a day to keep the marketing system running ![]()
—James Cassidy
Managing Partner, Human Resources Consulting Firm
The ideas for what to put in a marketing letter, and even more importantly, what not to put in the letter, has proven to be invaluable. We have increased our response rate by 35%, based on what we learned in the boot ![]()
—Vance Sheinfeld
Technology Consulting Firm Practice Leader
Our firm will never have the global awareness of a McKinsey, but the Gentle Rain process enabled us to become better known to our defined market than any of the brand name firms. That is ultimately more important in our ability to get the projects we ![]()
—Michael Scott
Partner, Operations & Supply Chain Consulting Firm
A very easy to implement, yet sophisticated approach for marketing professional services. Excellent advice on everything from how to turn the screener into an ally to accelerating the sales ![]()
—Shannon Anthony
Human Resources Consulting
I hated to admit it, but our 'unique marketing message' sounded just like everyone else's 'unique marketing message'. The good news is that we nailed that problem before leaving the program. Now, we are more effective at differentiating our services, and it has paid off with 3 new ![]()
—Peter Long
Partner, Global Executive Search Practice
Hypnotic Motivation
Finding the time the market our services on a consistent basis. For many of us, it's the number one challenge we face when it comes to marketing. Far too often we begin a new marketing initiative with great enthusiasm, only to see it sputter out due to a lack of follow-through.
We've noticed that many firms are far better at developing their marketing strategy than actually implementing it. While creating the plan is important, ultimately it's only half the battle. Nothing is more frustrating than investing time and effort into developing a marketing strategy only to have it languish and not achieve the results it should due to a lack of follow-through.
Why does this happen? Certainly it's not a conscious decision. No one intentionally fails to follow through. However, it's easy to get distracted. Initial enthusiasm diminishes as new priorities surface or as existing clients make new demands on your time.
Thus, we need a tool to help us maintain that all-important consistent level of motivation. A tool that works on the subconscious level and ensures that our marketing plan is consistently implemented. Hypnotic Motivation is such a tool.
How This Product Came About
About ten years ago I became increasingly intrigued with the role the subconscious plays in motivating us to take action. This led to my becoming interested in hypnotherapy as a tool for achieving maximum motivation. You've probably read about how world-class athletes, such as Tiger Woods, advocate hypnotherapy as a tool for increasing their athletic concentration and performance.
My interest in the power of hypnotherapy grew when I met Marian Massie CLH. As a Clinical Hypnotherapist, Marian has helped Fortune 500 executives, entrepreneurs, lawyers, physicians and partners of high-value services firms achieve greater personal and professional success by eliminating subconscious mental barriers.
I approached Marian about collaborating in creating the Gentle Rain Hypnotic Motivation CD series. The result are unique and powerful tools that are specifically developed for marketers of high-value services. These CDs will help keep you focused and motivated in order to achieve the marketing results you deserve.
As Marian explains, the subconscious mind represents 88% of your mental power. The hypnotic inductions will help you harness your subconscious power to achieve the goals you want to achieve.
You'll find that Hypnotic Motivation will give you the subconscious mental focus to:

- Find the time to market your services on a consistent basis.

- Stop worrying about where your next client will come from.

- Escape the roller coaster feast or famine trap.

- Attract more and better clients.

- Become a recognized expert in your field.

- Compete effectively against the brand names in your field.

- Stop discounting your fees and confidently command premium compensation for your services.

- Give you confidence about what steps to take to market your services.

- Overcome the common fear of rejection or the fear of trying and not being successful.

- Truly differentiate yourself from your competition in real and meaningful ways.

- Know who to target or who the best prospects are for your services.
About the Process
The Gentle Rain Hypnotic Motivation CDs are totally safe. You are not unconscious nor are you asleep during the process. You may find that while listening to the CDs that your mind wanders periodically. This is perfectly normal.
Before listening to the CDs, you'll want to find a quiet place in which you can relax and where you are not likely to be interrupted. As common sense would dictate, don't listen to these CDs when you are driving a car or engaged in other activities that require mental attention. If you have any questions about the process, feel free to contact Marian Massie at 770-956-0554 or visit her website www.MarianMassie.com.
If you're concerned about:

- What would happen if your largest clients suddenly left.

- Having to work with whatever client comes along (as opposed to selecting who to work with).

- Your selling cycle takes too long.

- Losing business to the competition.

- Having to rely on RFPs for the bulk of your new business.

- Not partnering on an equal footing with your clients.
Hypnotic Motivation will give you the subconscious mental power to ensure your marketing plan is fully implemented and achieves the results that you both want and deserve.
Hypnotic Motivation (CD set)
Tap into the power of your subconscious mind to avoid procrastination and position yourself as a trusted advisor.
Price $49.00
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